Lauren Golik
Climate Designer developing sustainable and durable packaging
Lauren is an Art Director at Bartlett Brands, an award-winning, boutique branding agency in San Francisco. She leverages brand strategy to create holistic visual brand narratives—identity, packaging, photography, video and marketing campaigns for clients ranging from cosmetics to consumables.
Lauren specializes in Sustainable Design, working closely with clients to help them lessen environmental impact through innovative design, packaging and materials. She’s passionate about educating brands and consumers on how to make more sustainable choices.
Projects
Durable package to hold gummy vitamins for children • First Day
My role: Art direction and packaging design
Impact: By creating a refillable vessel rather than a single use package, less material is used, preventing the need for petroleum based plastics. Refill pouches are also physically much smaller and lighter, reducing carbon footprint in the shipping process.
Case study »
Biossance Clean Skincare
My role: Art direction and packaging design
Impact: By choosing the most sustainable materials possible, Biossance aims to reduce plastic usage, promote recyclability and use sustainably sourced renewable resources.